Tim Swan

Work —

Global Navigation

2015

As Campaign Monitor grew, it's become increasingly important for the Marketing and Sales teams to work together and help each other where possible. Part of this ongoing collaboration was to surface a sales number for prospects in our navigation for easy discoverability. I took the opportunity to not only address the business goals, but to visually refine the navigation and bring it into the device-agnostic web of today.

A full screen overlay was a good solution to house the secondary menu options which could scale in any number of ways as there was freedom to not only add many more numbers and links but completely change layouts if necessary.

I wanted to be consistent with the navigation on different devices so I designed to a baseline, keeping the logo, primary links and menu icon visually aligned.